Create Customized NFT Marketplaces and Drive Engagement, Loyalty, and Revenue

Distinctive Brand for an Turnkey NFT Marketplace Solution.

Carving a Unique Identity for Bloomly in the NFT Marketplace.

Expertise

Brand Strategy & Posititioning

Visual Identity Design

Pitch Deck Design & Strategy

Deliverables
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The Challenge

As industries continue to explore the applications and opportunities surrounding NFT’s to their businesses, Troon Technologies, set out to translate some of their learnings into a turnkey NFT Marketplace Product. They’d build a functioning product “Bloomly” - but struggled to align the product with a strong, cohesive brand identity that would help drive interest and investment. They needed a brand that echoed authenticity, originality, and commitment to the NFT community, while also having the tools like a pitch deck to effectively communicate this vision to potential investors and partners.

Being distinctive in the NFT space is more than just a unique offering; it's about having a brand that resonates, speaks volumes, and remains memorable.

Our approach

Comprehensive Brand Overhaul

We delved into Bloomly's essence to create a brand identity that was a true reflection of their vision and values, ensuring every touchpoint, from logo to color palette, resonated with their commitment to NFT creators. We focused on making a brand that was bright, positive, uplifting and signaled growth and possibility.

Being distinctive in the NFT space is more than just a unique offering; it's about having a brand that resonates, speaks volumes, and remains memorable.

01.

Visual Brand Language

Understanding the power of visuals in the digital realm, we crafted a unique design language for Bloomly, incorporating colors, typography, and aesthetics that encapsulated their mission of authenticity and individuality.

01.

Visual Brand Language

Understanding the power of visuals in the digital realm, we crafted a unique design language for Bloomly, incorporating colors, typography, and aesthetics that encapsulated their mission of authenticity and individuality.

01.

Visual Brand Language

Understanding the power of visuals in the digital realm, we crafted a unique design language for Bloomly, incorporating colors, typography, and aesthetics that encapsulated their mission of authenticity and individuality.

01.

Visual Brand Language

Understanding the power of visuals in the digital realm, we crafted a unique design language for Bloomly, incorporating colors, typography, and aesthetics that encapsulated their mission of authenticity and individuality.

01.

Visual Brand Language

Understanding the power of visuals in the digital realm, we crafted a unique design language for Bloomly, incorporating colors, typography, and aesthetics that encapsulated their mission of authenticity and individuality.

01.

Visual Brand Language

Understanding the power of visuals in the digital realm, we crafted a unique design language for Bloomly, incorporating colors, typography, and aesthetics that encapsulated their mission of authenticity and individuality.

01.

Visual Brand Language

Understanding the power of visuals in the digital realm, we crafted a unique design language for Bloomly, incorporating colors, typography, and aesthetics that encapsulated their mission of authenticity and individuality.

01.

Visual Brand Language

Understanding the power of visuals in the digital realm, we crafted a unique design language for Bloomly, incorporating colors, typography, and aesthetics that encapsulated their mission of authenticity and individuality.

01.

Visual Brand Language

Understanding the power of visuals in the digital realm, we crafted a unique design language for Bloomly, incorporating colors, typography, and aesthetics that encapsulated their mission of authenticity and individuality.

02.

Magical Partner

The story of Bloomly wasn’t just told through words; it was encapsulated in every design choice, ensuring that their commitment to authenticity and individuality in the NFT space was always front and center. We wanted to evoke a feeling of creative possibility which the NFT marketplace tends to represent, but also communicate a sense of strengthas a strategic partner for businesses. The “B” balanced that out with some of our more creative design treatments.

02.

Magical Partner

The story of Bloomly wasn’t just told through words; it was encapsulated in every design choice, ensuring that their commitment to authenticity and individuality in the NFT space was always front and center. We wanted to evoke a feeling of creative possibility which the NFT marketplace tends to represent, but also communicate a sense of strengthas a strategic partner for businesses. The “B” balanced that out with some of our more creative design treatments.

03.

Pitch Deck Design

Understanding the significance of a cohesive narrative for investors, we crafted a pitch deck with the brand's aesthetics, communicating Bloomly's value proposition with clarity and impact.

THE RESULT

A Brand Ready to Blossom in the NFT Arena

With a revitalized brand identity and a pitch deck that resonated, Bloomly now had everything in place to seek additional interest and investment in the product - and they did just that.

Shortly after our efforts, Troon Technologies (Bloomly’s Parent Company) was acquired by Spirit Blockchain Capital Inc, a Canadian-Swiss Financial Services company operating specifically in the Blockchain and Digital Asset sectors with the primary goal of creating value through income streams and capital appreciation.

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